Bringing the City to Life: How Gamescape Turned Kraków into an Outdoor Escape Room
When you think of an escape room, you probably imagine being locked in a themed space filled with clues and codes. But what happens when that concept expands beyond four walls and takes over an entire city?
That is exactly what Gamescape, a Kraków-based company, achieved last summer with the launch of EscapeCity, an outdoor escape room app powered by Locatify’s Branded App solution.
The project reimagines what it means to explore a city by blending the thrill of problem-solving with the freedom of self-guided discovery. Players follow digital clues, solve puzzles, and uncover stories hidden in Kraków’s streets and monuments, turning familiar spaces into interactive adventures.
From Traditional Tours to Gamified Exploration
As traditional guided tours struggle to attract younger, tech-savvy travellers, the demand for interactive tourism experiences keeps growing.
EscapeCity answers this shift by transforming passive sightseeing into gamified city tours that engage both locals and visitors.
Through the app, players receive missions and challenges directly on their phones. Each location reveals a new piece of narrative connected to Kraków’s culture and history, encouraging players to explore at their own pace, on foot, and with purpose.
It is sightseeing redesigned: not just seeing places, but experiencing them through play.
How the EscapeCity App Works
Developed with Locatify’s Branded App technology, EscapeCity runs entirely on smartphones.
The location-based gameplay uses GPS to unlock clues and puzzles as participants reach each landmark.
Players move freely through Kraków, completing challenges that test logic, creativity, and teamwork while discovering stories and sites they might otherwise overlook.
The app also allows Gamescape to design and update routes quickly through a cloud-based editor, ensuring new adventures can be added seasonally or for special events.
This combination of flexibility and immersive design positions EscapeCity as a model for modern, tech-driven tourism.
A New Era for Urban Adventures
EscapeCity is more than just a game; it represents a shift toward experiential travel and digital gamification in tourism.
By merging escape-room mechanics with real-world exploration, Gamescape shows how storytelling and technology can make a city feel alive again.
The result is deeper engagement with local culture and heritage, increased visibility for local businesses, and renewed interest in outdoor exploration.
For cities like Kraków, rich in history and atmosphere, this approach opens up new possibilities for sustainable, interactive, and year-round tourism.
About Gamescape
Based in Kraków, Gamescape creates immersive experiences that combine entertainment, culture, and education.
Their portfolio includes indoor escape rooms, gamified corporate events, and now, outdoor experiences like EscapeCity, which extend adventure into public spaces.
Read our full case study to see how EscapeCity was brought to life, what makes it stand out, and why it offers a glimpse into the future of tourism and gamified learning.
👉 Explore EscapeCity and discover more about Gamescape’s projects here:
Gamescape Website | EscapeCity Website
