Customer
The Story of Gardening is a cutting edge immersive experience centre at The Newt in Somerset England. The experience centre focuses on gardens and their impact on culture, from courtyards of the ancient world to the hanging gardens of today’s megacities.
Challenge
To cover the entire exhibition space with 30cm precise indoor positioning capability and to use this positioning data to enable an immersive guest experience with media delivered at the right time and place without the guest having to do anything.
Solution
Locatify installed a network of UWB Anchors throughout the venue and attached UWB tracking tags to the media device lanyards. The Locatify RTLS system calculates the guests positions and feeds this information to the interactive media player via an API.
Testimonial
“The Locatify UWB indoor positioning complements the interactive, immersive, full-sensory experience of the Newt’s ‘Story of Gardening’. Being prompted by the tablet as one enters a different room or walks up to an exhibit gives a true sense of connectedness with the space and the exhibits.”
– Arthur Cole, Head of Programmes for the Visitor Attraction, The Newt
The Process
This project involved consultation with various partners, being experts in their fields, to deliver the unique experience.
Project Gallery
