Locatify is an Icelandic software development company originally founded to harness the latest mobile technology to share local stories with travelers. Founded in 2009 by Steinunn-Anna Gunnlaugsdottir and Leifur Bjornsson, Locatify’s SmartGuide app utilized the introduction of mobile internet and GPS to deliver on-location stories in Iceland.

A little ahead of its time, the SmartGuide app didn’t take off. Still, it did spark the creation of what would later become known as the Locatify Builder – which would quickly grow to include digital scavenger hunts and indoor experiences for museums.

From humble beginnings in Iceland to claiming the world’s first BLE Beacon (and UWB!) enabled audio guides, recognition by WIRED,
European Space Agency, RFID Journal, and the Financial Times – Locatify has become a leading company and platform for enabling location-based storytelling and gamification apps and experiences.

Our team is now scattered across the globe and we’re proud of our work. We truly appreciate your visit to our corner of the web!